The Proper Hotel chain will be coming to Santa Monica and Downtown Los Angeles this year and hotel aficionados couldn’t be more ecstatic.
Proper Hospitality is redefining traditional luxury hospitality, targeting a new generation of high-end travelers who yearn not only for elevated services and amenities, but memorable stays and cultural connectivity. Showcasing the best of what a destination has to offer, Proper intentionally selects creative locations and develops a locally immersed program through eclectic designs by Kelly Wearstler, locally curated F&B programming through incredible culinary partners and world-class amenities, providing one-of-a-kind experiences for locals and visitors alike.
Santa Monica Proper Hotel
The Santa Monica Proper Hotel is set to debut this June with a design by Kelly Wearstler. The 271-room luxury property comprises a sleek new build and a Spanish Colonial Revival building crafted by Arthur E. Harvey in the late 1920s.
When guests enter the historic building, they are greeted with historic Spanish architecture and Moorish details. To ensure that the Santa Monica culture is kept throughout the hotel, local artists and designers are displayed.
In contrast, the new building is monolithic in nature. A natural, organic palette and furnishings evoke the beach with decor reminiscent of what one would find along the shore. The robust, bold details are layered with textures including natural materials, wood, stone, and plaster with metal accents.
The new hotel will offer six floors and a massive rooftop deck with a pool. If you’re a foodie enjoy the new expansive restaurant that offers indoor / outdoor seating and a beach-inspired bar. Get beach-ready at the new 2,500 sq. ft. gym and handle any business duties at the well designed 8,000 sq. ft. of meeting space which can hold up to 500 people.
“As with the design for all of the Proper properties we were intentional about working with local artists to bring a truly authentic and localized experience to Santa Monica Proper. Earthy, raw materials, organic textiles and a layering in of art and landscape bring a rich sensory feeling into the hotel,” said Wearstler.
Downtown Los Angeles Proper Hotel
Downtown Los Angeles Proper Hotel will revive the landmark, Curlett & Beelman-designed 1926 red-brick building at 11th and Broadway—a private club in the ’30s, hotel in the ’40s, and a YWCA until 2004. With 148 guestrooms, two restaurants, bars, two unique presidential suites as well as a rooftop with restaurant, bar and swimming pool, even in hotel-rich downtown L.A., Downtown Los Angeles Proper Hotel will offer a complete local experience from the historic architecture reminiscent of early Spanish colonials in Downtown L.A., as well as partnerships with the city’s emerging artists and talented artisans to renown local Chefs and restaurateurs.
Motivated by the building’s California renaissance revival flavor and Downtown L.A.’s mélange of influences, Wearstler is creating lushly textured interiors whose masterly mixture of colors and materials tell a singularly L.A. story. Every walk around the lobby, with its 24-ft. ceilings, will reveal new details. Dark wood and brown plaster will offset historic architectural paneling and marble details. Hand-selected furniture will balance Proper’s custom designs for a residential, deeply comforting feel. Custom tiles in fresh Spanish-Mexican-California tones will contrast with wire-brushed wood and leather finishes. Striking stained glass, by Pasadena’s Judson Studios, will play off the fabrics and furniture. The front desk, in rich Wenge wood, will boast a bold ceramic base by Los Angeles artist Morgan Peck with hundreds of hand-formed tiles.
The guestrooms and suites will have beautifully restored windows that illuminate deep textures and rich materials, hand-raked plaster walls, artwork by local artists, and ceramic accessories from Los Angeles. Generous bathrooms will glow with more than 100 custom, hand-glazed, artisanal earthenware tiles.
Source: Urbanize LA